About Cannopy Magazine
Visual & Performing Arts | Global Coverage, Local Perspective
MISSION: Our Niche is Broad
Cannopy Magazine (formerly smART Magazine) is a Canadian print and digital publication syndicated across North America and to a global audience of 200,000+ monthly readers. The magazine presents the visual and performing arts in cities across the world, featuring evocative artist profiles, in-depth interviews, and incisive essays. Since its inception, Cannopy Magazine has published 14 issues, the last seven of which have included a print edition, with over 34,000 copies distributed to over 2,000 retail locations across North America.
​​Cannopy is composed of 12 on-going columns covering various art forms: visual artists (Studio Sessions); international alternative music (Alt.itude); multipurpose performance centres (Hubs & Huddles); Canadian alternative musicians (Homegrown); the literary arts (Arts & Letters); classical music (Ensemble); theatre (Fourth Wall); jazz (Ellington); cinema (In Focus); multimedia visual artists (Materials); dance (In Motion); and exhibit venues (Spaces).​
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Alongside our columns we have The Cannopy Newsletter and Arts Near You: Toronto, where we bring you the latest in global and local arts. With our recent launch of ANY Toronto newsletter our mission is simple: we want to make the arts much more accessible. We’re doing this with dynamic coverage of artists and arts organizations across a wide spectrum, from the start-up theatre group to the upstart icons that allow Toronto’s arts ecosystem thrive.
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Since the start, Cannopy Magazine has been propelled by the vision that stories about art should be curated artistically, and that an arts magazine should itself be a work of art. This fundamental belief is expressed in our overall editorial presentation, which places a strong emphasis on curating a bespoke visual and textual experience for print publication. In a short period of time, we’ve succeeded in articulating a style that is simultaneously elegant, modern, and timeless. Each issue presents a gallery of global artists – including a literal gallery in our Visual Arts section – with a mix of short and in-depth interviews to facilitate both light and deep reading. With every artist we engage, we deliver a selection of international coverage underscored by local perspectives. At the core of our editorial ideation is the belief that good art should, among other things, remind us of how big the world is. So we’ve set out to curate a reading experience that is deliberately, and precisely, broad. In a content-culture that rewards silos, and relies on self-perpetuating algorithms, we’ve come to the profound realisation that broad is the new niche. We embrace this particular niche, and we’re betting on our reader’s desire for variety.
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As we begin this new path together, we will rely entirely on the support of readers like you for every aspect of our operation. There will be many ways to support what we do: from grabbing our previous print and digital issues, to signing up to our newsletters, to sharing our work with your artistic network.​
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